WEBSITE DESIGN – GRAPHIC DESIGN
Echos China
the need
Echo’s China, a retail pioneer with over 35 years of expertise in discontinued dinnerware had never really updated its brand nor its website after their conceptions.
The result was that their website was out of date and not in the same league as their competitors. Their brand was out dated and did not attract the ideal target they were seeking.
the solution
Working with Joyride Branding, we led the rebrand of Echo’s China, a retail pioneer with over 35 years of expertise in discontinued dinnerware. This comprehensive project included a full refresh of all digital and print communications, along with the design and development of a new website platform featuring a custom admin dashboard and user interface for managing over 60,000 products. In tandem, we built a custom sync system that integrates seamlessly with the in-store database—streamlining inventory management and enhancing long-term operational efficiency.
