Shaughnessy Golf & Country Club was looking to refresh brand positioning and redesign/relaunch of website, including a secure member dashboard interface.
THE SOLUTION
Ash Street collaborated with Joyride Branding to roll-out a new look/feel and brand voice in all related digital touch-points and communications for this legendary, private Vancouver golf and tennis club. Ash Street Creative assisted with visual design and user experience, while Jonas Software executed the website build with their proprietary software.
WEBSITE DESIGN
Member club websites require attention to 2 components: Public front end and Members only dashboard. The pubic facing front end operates much like any other website. However, it is member dashboard that sets these websites apart. Members can log scores, set tee times, make reservations, be updated on club news plus more.